It takes just a few seconds of listening to Jain to know that you’ve stumbled on someone special. Pick a song – any song – from the Parisian’s glorious, globe-trotting debut album, Zanaka, and the effect is the same. Instantly, you’ll be startled, smitten and smiling.
It took about a minute for the audience at this year’s French Grammys, Les Victoires de la Musique, to anoint Jain pop’s most compelling new star. Performing her song Come at the televised ceremony, surrounded by dancing doppelgangers, backed by masked drummers and blaring brass, Jain stole the show as the crowd leapt from their seats in disbelief. The following day, Come was at No.1, helping to propel Zanaka to platinum sales in France within a couple of months of its release.
Come has since spread across Europe, going gold in Poland, Top 10 in Belgium and storming up the charts in Germany and Italy. Its wacky video has more than 20 million views on YouTube. Jain has received rave reviews for every stop on her tour with Christine and the Queens. That the 24 year old hadn’t released any music until last summer attests to her ability to ambush listeners. Quite simply, she sounds like no one else in pop.